Friday, January 14, 2011

Being Right or Making Money

I recently watched the movie Exit Through the Gift Shop from well-known artist Banksy. I got a kick out of this film for multiple reasons having liked Banksy's artwork for years now.


What most amused me though is how well it goes about making you question what celebrity is and how much you can achieve by becoming famous. The key point for me is questioning whether you really need to be creative and innovative above and beyond being famous.


Then Mike Butcher over at Techcrunch went and posted something this morning about startup teams trumping celebrity tech entrepreneurs. In summary, he too is making the point that execution far outweighs celebrity.


Basically, what I'm getting at, is all the parallels you're starting to see between the startup world and the movie business. I am definitely not an expert on the movie business and can only imagine what it's truly like from afar. Yet, we've all seen enough of it to realize a bit how things work in Hollywood. You basically have a couple large companies or studios as they're usually called. There you have management at the top who are the power-brokers in the industry. They back films which are used as vehicles to market actors who either succeed or not. If they do succeed, they are cast in further films and a ton of marketing is thrown at these films, regardless of whether these actors have talent or not.


Ultimately, the goal is to make as much money as possible and if you're the one making all this money, keep other people out so you can continue to make as much money as possible. Sure, there are some stand-out actors, managers and studios who go against the grain but basically it's an industry optimized to make money. Simplified by me immensely but I believe you understand what I am saying. 


Now let's switch over to the startup world. It's no longer Hollywood and we're now a bit north in Silicon Valley. You have a couple firms who call all the shots and are known as Tier 1 VC's (with some major players like Google, Apple, and Facebook thrown in for good measure).


These VC's fund firms instead of films run by entrepreneurs instead of actors. Some of these entrepreneurs are successful and some are not. Those who are get funded further by these Tier 1 firms. Lots of companies are started and sold since these power brokers in the Valley sit on each other's boards and pass deals back and forth. The power brokers continue to make money and those entrepreneurs who don't lead to successful exits get weeded out (where's the reality TV version of "out to pasture" for entrepreneurs?)


Ultimately, as in the movie business, you make as much money as possible and keep out the riff-raff who would keep you from making tons of money as long as possible. 


Now don't get me wrong. I am in no way arguing about whether the movie or startup business is right or wrong or skewed in someone's favor or not. I'm also probably simplifying it too much as well. But the point I am making is that we are in a world where it's about making money. Sure, you can get your touchy-feely on and say you're changing the world but ultimately you wouldn't "work" if it wasn't about making some money.


Hence, my advice to any entrepreneur is to take advantage of whatever you have if you ultimately want to be successful. If you are naturally good looking, get your face out there. Be on TV and in the press. If it helps you make money, go for it.


At the same time, if media attention doesn't help you make more money, don't focus on it. Get your pretty head down to business and execute like hell to innovate, optimize and sell your product. Or have the best of both worlds. Be a CEO focussed on getting your brand or product out there and have a number two (great blog post by Ben Horowitz) who takes care of business. What you need to focus on is making money and being the scrappy entrepreneur that you are, you'll optimize wherever you can to achieve your goal. 


In the end it's never about who was most popular that determines success. Just think back to all those football players and cheerleaders in high school. (I've seen some of them from my high school....thank you Facebook.....and had a good laugh!) So often there are people you never hear about making tons of cash since they don't need to focus on media.


On the other hand, if Twitter/Foursquare/Zynga/Groupon hadn't received so much media attention, you think they'd be where they are now? I highly doubt it and I guarantee you that they had a clear strategy in place to use media (and position their founders) from the start. Hence, don't waste time focussed on the wrong things. If you're a celebrity entrepreneur who's counting his millions hats off to you. If you've become a media darling and are broke, well tough luck kid. Try something new. 


By the way, here's what Exit Through the Gift Shop is about cut and pasted from Wikipedia. Think what you will about whether it's a real story or not but reast assured the dollars earned by "Mr Brainwash" were real!!


Exit Through the Gift Shop: A Banksy Film is a Gonzo Documentary which tells the story of Thierry Guetta, a French immigrant in Los Angeles, and his obsession with street art. It is presented as a documentary, but reviewers have questioned its factuality. The film charts Guetta's constant documenting of his every moment on film, to his chance contact with his cousin, the artist Invader, and his documenting of a host of street artists with focus on Shepard Fairey, and also Banksy though the latter's face is never shown, and his voice is distorted to preserve his anonymity


 



By Dian L. Chu, EconForecast



China has been ranked as the top growing country among the G20 since 2001 and is expected to retain that title for at least another five years (See Growth Chart). However, the news coming out of China for the past three months has not been good. It is looking more and more that it is not a question of if China is a bubble and going to burst, but when.



The country has major infrastructure issues, troubling population dynamics, poorly aligned employment outcomes, inflation problems, a real estate bubble, an opaque and potentially insolvent banking system (had mark-to-market accounting been applied), geo-political problems with North Korea and Taiwan, and an underperforming stock market in 2010 (see stock comparison chart).



Smart Money Rushing Out



While the hot money is flooding into China, the smart local money is doing everything they can to get their money outside of China, which partly explains why Shanghai SE Composite has underperformed other markets for the past year or so (see Comparison Chart).



The many issues of China could conspire to become the biggest train wreck waiting to happen, and potentially dwarf any little budget problems in Europe by a factor of ten.



Big Trouble In Big China



China has a population related societal structural problem. The nation has tried to utilize the vast manpower to its advantage over the last two decades building a powerhouse manufacturing economy through the availability of low cost workers, which supplied the world with lower cost goods.



Nevertheless, the harsh reality is that the nation's infrastructure, quality jobs, food, and overall resources are too scarce to support such mass population, while achieving the government`s goal of a smooth transition to a developed middle class to sustain an internal demand model going forward.



If you think you have riots in Greece over the pension retirement age being raised is bad, just wait till riots breaking out in Beijing and other cities over the fact that a 90 cent bowl of noodle soup now costs four dollars due to food shortages, and a runaway inflation problem.



Loose Lending = Non-performing Projects



This is only reinforced by some of the news events taking place over the last three months. Let`s start with the raising of banks reserve requirements by the central bank, which is the sixth such increase in 2010.



These measures are meant to curb the excess lending which has fueled much of the overbuilding and real estate speculation occurred over the past two years as China`s central bank initially wanted to avert a recession by artificially creating demand for workers and construction projects to replace lagging demand from the developed economies.



The problem is that too much lending has occurred, and bad lending at that. Because of the cheap available credit, now you have cement companies and manufacturing firms getting bank loans to invest in endeavors such as real estate, which is outside of their core expertise and competency.



Real Estate Misery Loves Company – China & Spain



The result is a bunch of excess inventory and poorly thought-out construction projects which have no means of recouping the initial investment needed to repay the bank loans.



This practice is similar to Spain`s situation now where they have entire uninhabited building complexes that have yet to be marked to market, and will probably ultimately be demolished. But at least in Spain, even though it was a construction boom, it was engineered by developers in Spain, and not by some manufacturing outfits like those in China.



So, multiply the bad business project factor by ten and you get an understanding of the magnitude of bad loans on the books of Chinese banks. The problem is being further exacerbated by the practice similar to Spain`s of banks making additional loans to the businesses just so that they can then turnaround and pay back the interest owed on the original loans.



The only way this would work out is if these projects magically develop revenue streams. Unfortunately, in the case of Spain, a 20% unemployment rate, coupled with a still overvalued housing market in which prices still need to come down significantly, would suggest that by the time the Spanish economy recovers enough to support the excess inventory, the abandoned projects are run down and uninhabitable.



A similar scenario could play out in China as well.



True Smart Money Wary of the Write-off Domino 



Furthermore, China`s practice of overbuilding at the height of real estate valuations makes even haircuts on loan write-offs an untenable practice for banks, and by further throwing good money after bad, the ultimate mark- to-market effect could be catastrophic for Chinese Banks.



This is the main reason all the major Chinese banks have gone to the market in 2010 to raise more capital before investors wise up to the underlying deficits these banks face, as these bad loans eventually would need to be written off the books.





Victor Shih, a Northwestern University professor estimates that Chinese local governments borrowed some 11.4 trillion renminbi at the end of 2009, and that local government financing loans to be roughly one-third of China's 2009 GDP.  The most likely scenario over the next few years is that there would be increases of non-performing loans ratio from local governments. This would require a large scale of recapitalization of the Chinese banking system, which would eat up a large share of China's foreign exchange reserves and possibly slow down growth.





Although Beijing is quite capable of  a few bailouts and surviving a widespread banking crisis, it most definitely will not bode well for the financial markets.  So, insiders are removing capital from direct exposure to the inevitable re-pricing that will happen throughout Chinese markets from real estate to the stock market, and can be seen at this early stage by the underperformance of the Chinese stock market compared to other global markets. Remember, foreigners cannot invest directly in these markets, so these capital outflows are truly the smart money.



Logistic Gridlock Crimping the Middle Class



Next let`s look at the recent news regarding a severe cutback in automobile registrations in Beijing to 240,000 in 2011 from 700,000 registered in 2010 by the municipal government. Other large cities in China are bound to follow. This is most likely related to the reported 9-day traffic jam on the Beijing-Tibet expressway in August, and other extended traffic jams throughout China in 2010.



China is trying to build infrastructure projects after the fact; whereas with proper central planning these should have been established far ahead of the massive transition from a rural, agricultural based populous to that of a modern, large city based business and manufacturing concentration.



Simply put, it is impossible for all the Chinese citizens who want and can afford automobiles to be able to own and utilize this form of transport without a total breakdown in the transportation system. We are seeing the early stages of complete and counterproductive gridlock in the transportation system of China, and it is only going to get worse over the next decade.

No Jobs for College Grads



For all the talk about how China graduates more engineers each year, and other college educated young people who have strong backgrounds in the hard sciences than most developed nations combined, this is actually another sign of problems to come over the next decade in China.



China`s wealth and emergence into the second largest business economy hasn`t been built around the need for these types of mind and skill set. So literally you have a large mismatch between the types of available jobs in China, that are supported by the heavy manufacturing and construction intensive focus of the past twenty years, to that of the recently educated pool of graduates who have grown in sizable numbers over the past five years.



The Mind Is A Terrible Thing To Waste



This results in a large human asset class that China is currently wasting, as most of the newly educated workforce is working in jobs which require little or no advanced education at the university level. So you have highly educated university graduates in areas like engineering and accounting working low level service and sales jobs that pay less than many manufacturing jobs.



In short, there are too many highly educated Chinese citizens graduating each year for the number of jobs available needing their skill set because China`s economic model isn`t built around these type of jobs. This type of misaligned employment outcomes never ends well; it usually manifests itself in increased civil and social unrest.



8% Inflation in 2011



The next major challenge for China is a skyrocketing inflation, which at its root is the fact that there are too many people chasing too few resources. This fundamental flaw in population dynamics underpins many of the problems that China faces going forward.



Recent CPI data for November illustrates the inflation problem in China with a reading of 5.1% from a year ago comparison, this is up from a 4.4% reading for the previous month. Couple this with the latest 4% hike in fuel prices in China because of rising oil prices, you could expect future CPI and PPI reports to reflect even higher rates of inflation.



For now, most of the year over year spike has revolved around higher food prices as energy has mainly been flat for 2010 thanks mostly to government subsidies. Now that energy prices have entered the picture, China will start to experience even more inflation pressures in 2011. 



Furthermore, with the undervalued yuan pegged to the dollar, it is only getting worse for China in 2011 due to Fed's QE2 pressures on the dollar.  The real inflation rate for Chinese citizens for 2011 will probably approach 8% next year.



An Asian Contagion by China?



This escalating inflation concern is further compounded by Beijing's lack of decisive action to combat the problem by delaying a much needed currency appreciation, and hiking interest rates in a timely fashion. There is no getting around the fact that these two things need to occur as soon as possible.



By the time the Chinese government is forced to implement these tightening tools, the damage to the economy is most likely already done. The longer China delays the inevitable serious tightening measures, the harder the economic crash that will occur in the aftermath of these policy changes. And it is unlikely to end well. The resultant impact will probably take the rest of the Asian economies down with it – an Asian Contagion scenario.



History Repeats Itself



Eventually central planners and finance ministers around the world might start to understand that policies which lead to bubbles being formed in the first place are counterproductive in the long run. But until that lesson is learned, it seems like we are doomed to repeat the same mistakes over and over again.



Right now, there are more and more signs coming out of China that all is not well with its economy, and the likelihood of a more severe downturn in the future is a distinct possibility, unless its policy makers take decisive and prudent actions to minimize the damage of a hard landing.    





Dian L. Chu, | Mobile Reader, Website | | Facebook | Twitter



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Thursday, January 13, 2011

Making Money Easy





WALL STREET: MONEY NEVER SLEEPS

Wall Street: Money Never Sleeps is a movie with big ideas on its mind, but it only knows how to communicate them in crayon. It’s a seriously stupid film that seems to have gotten a half-hearted pass from critics simply for being timely. I hesitate to even call it a sequel to Wall Street, since it’s relevant to that film in theme only; Gordon Gekko barely factors into the narrative, and on the rare occasion that he does, it only further exposes how dramatically inert the whole thing is. The rest of the runtime is spent on characters blathering buzzwords and financial jargon in an attempt to push an agenda so thoughtlessly constructed that it necessitates what’s essentially a big budget PowerPoint presentation in order to drive it home. Oh and hey look at that, here’s Susan Sarandon in a five minute role as Shia LaBeouf’s real estate agent mom. See, now we’re dealing with the housing market! God we’re topical!

Available on Blu-ray? Yes.

Notable Extras: DVD – A commentary by director Oliver Stone, and A Conversation with Oliver Stone and the Cast of Wall Street: Money Never Sleeps. Blu-ray – Includes everything on the DVD, as well as a 5-part look at the real Wall Street (“Unfinished Business: Oliver Stone & Cast Revisit Wall Street”, “Gordon Gekko is Back: Character Study”, “Lifestyles of the Wall Street Rich and Infamous”, “A Tour of the streets of Wall Street”, “Trends, Schemes, and Economic Collapse – How did it Happen?”), deleted and extended scenes, an In Character With feature, and a digital copy of the film.



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... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

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... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...

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... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

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... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

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<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

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<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

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Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...


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Blagojevich defense wants Obama subpoenaed - Chicago Breaking <b>News</b>

Attorneys for former Gov. Rod Blagojevich today asked a federal judge to subpoena President Barack Obama to testify in Blagojevich's upcoming corruption trial on charges that include allegations Blagojevich sought to sell Obama's former ...

Sarah Palin Appearing On Sean Hannity&#39;s Fox <b>News</b> Show Monday (VIDEO)

Sarah Palin will give her first interview since the Arizona shootings--and her controversial "blood libel" video--to Fox News' Sean Hannity. Palin will appear on "Hannity" on Monday, Jan. 17.

<b>News</b> Story Details

... McMurry, Schreiner, Sul Ross , Texas Lutheran, and HSU. The winner of the East Division is LeTourneau University of Longview, Texas. For more information, go to: http://www.ascsports.org/news/2010/12/16/GEN_1216105636.aspx ...

Monday, January 10, 2011

Making Money Marketing


Now that it’s 2011 and we’re back in the swing of things, a lot of startups are already undoubtedly laying out their launch plans for the year. And while anytime seems like a good time around these parts, a lot of startups pencil in the SXSW festival in Austin, Texas as a good potential launching point. Why? Because it’s early in the year (early March), with a ton of people and hype, and a few of the most successful launches in recent years took place there.


You can always tell the most successful launches because the press the following year will say, “who is going to be this year’s ______ of SXSW?” The two most obvious companies that fit that bill are Twitter and Foursquare. (Well technically Twitter didn’t launch at SXSW, but that was definitely their coming out party in 2007.) And coincidentally, two founders of those two companies have taken to Quora today to both answer the question: What is the process involved in launching a startup at SXSW?


Yes, I get to write about Twitter, Foursquare, and Quora in the same post.


Twitter co-founder Evan Williams notes that Twitter launched prior to SXSW “to a whimper”. He says that the company made a decision to target SXSW for some publicity in 2007 simply because it seemed like a lot of the then “thousands” of Twitter early-adopters were heading there. He specifically credits two things they did there with helping the explosion of interest.


First, they set up a tweet visualization screens and negotiated with the conference to put them in the main hallways in the Austin Convention Center. “This is something they’d never done before, but we didn’t want a booth on the trade show floor, because we knew hallways is where the action was. We paid $11K for this and set up the TVs ourselves. (This was about the only money Twitter’s *ever* spent on marketing.),” Williams notes.


The second thing they did was to create a SXSW-specific feature that allowed people to join Twitter simply by texting “join sxsw” to their 40404 SMS shortcode. When people did that, they would show up on the screens around the conference. And you’d be following the half-dozen Twitter “ambassadors” that were other users at the conference (consider that the first SUL).


Williams notes, however, that it didn’t seem like a ton of people signed up for the service that way.


I don’t know what was the most important factor, but networks are all about critical mass, so doubling down on the momentum seemed like a good idea. And something clicked,” he concludes.


Foursquare co-founder Dennis Crowley offers a different take. His big launch was two years later, at SXSW 2009, and the conference was already much larger at that point. His two main keys to a big SXSW launch are to “hustle” and to do everything in your power to get viral word-of-mouth buzz just before the conference. “Start telling friends and stranger to try out your app,” Crowley writes, saying that they spent $0 on marketing that year.


As for hustling, Crowley says that “we started in January and flipped the switch on 4SQ the Thursday before SXSW. Me & Naveen [his co-founder] were both coding in the airport, on the tarmac, on the runway.”


Crowley also says that you should take advantage of Twitter early on for both feedback and support. “Try to answer as many support + feature requests tweets you can. Get people to spread the love,” he writes.


He also suggests using a service like GetSatisfaction to gather a collection of “superusers” to help out with troubleshooting and bugs.


Finally, he says that it’s probably wise to have someone not at SXSW watching the ship during the actual conference. “It’ll help while you’re doing your thing in Austin,” he says.


But Crowley’s most interesting tidbit comes in a comment below his answer:


don’t focus on the press / media / bloggers.


Focus on making something you think is awesome. Focus on making something you think other people will also think is awesome. The rest will prob just happen.


In an answer below that, Kevin Marks leaves another crucial point:


FIrst of all, be sure that your startup makes sense for SXSW – both Twitter and Foursquare (and indeed Dodgeball) were highly suitable for thousands of geeks crammed into a smallish downtown with intermittent net connectivity and a desire to co-ordinate with each other.


If your startup is an Enterprise Sales tool, you might be better off launching somewhere else.


Consider this the official countdown kickoff to the “who will be this year’s ______ at SXSW” stories.


I recently watched the movie Exit Through the Gift Shop from well-known artist Banksy. I got a kick out of this film for multiple reasons having liked Banksy's artwork for years now.


What most amused me though is how well it goes about making you question what celebrity is and how much you can achieve by becoming famous. The key point for me is questioning whether you really need to be creative and innovative above and beyond being famous.


Then Mike Butcher over at Techcrunch went and posted something this morning about startup teams trumping celebrity tech entrepreneurs. In summary, he too is making the point that execution far outweighs celebrity.


Basically, what I'm getting at, is all the parallels you're starting to see between the startup world and the movie business. I am definitely not an expert on the movie business and can only imagine what it's truly like from afar. Yet, we've all seen enough of it to realize a bit how things work in Hollywood. You basically have a couple large companies or studios as they're usually called. There you have management at the top who are the power-brokers in the industry. They back films which are used as vehicles to market actors who either succeed or not. If they do succeed, they are cast in further films and a ton of marketing is thrown at these films, regardless of whether these actors have talent or not.


Ultimately, the goal is to make as much money as possible and if you're the one making all this money, keep other people out so you can continue to make as much money as possible. Sure, there are some stand-out actors, managers and studios who go against the grain but basically it's an industry optimized to make money. Simplified by me immensely but I believe you understand what I am saying. 


Now let's switch over to the startup world. It's no longer Hollywood and we're now a bit north in Silicon Valley. You have a couple firms who call all the shots and are known as Tier 1 VC's (with some major players like Google, Apple, and Facebook thrown in for good measure).


These VC's fund firms instead of films run by entrepreneurs instead of actors. Some of these entrepreneurs are successful and some are not. Those who are get funded further by these Tier 1 firms. Lots of companies are started and sold since these power brokers in the Valley sit on each other's boards and pass deals back and forth. The power brokers continue to make money and those entrepreneurs who don't lead to successful exits get weeded out (where's the reality TV version of "out to pasture" for entrepreneurs?)


Ultimately, as in the movie business, you make as much money as possible and keep out the riff-raff who would keep you from making tons of money as long as possible. 


Now don't get me wrong. I am in no way arguing about whether the movie or startup business is right or wrong or skewed in someone's favor or not. I'm also probably simplifying it too much as well. But the point I am making is that we are in a world where it's about making money. Sure, you can get your touchy-feely on and say you're changing the world but ultimately you wouldn't "work" if it wasn't about making some money.


Hence, my advice to any entrepreneur is to take advantage of whatever you have if you ultimately want to be successful. If you are naturally good looking, get your face out there. Be on TV and in the press. If it helps you make money, go for it.


At the same time, if media attention doesn't help you make more money, don't focus on it. Get your pretty head down to business and execute like hell to innovate, optimize and sell your product. Or have the best of both worlds. Be a CEO focussed on getting your brand or product out there and have a number two (great blog post by Ben Horowitz) who takes care of business. What you need to focus on is making money and being the scrappy entrepreneur that you are, you'll optimize wherever you can to achieve your goal. 


In the end it's never about who was most popular that determines success. Just think back to all those football players and cheerleaders in high school. (I've seen some of them from my high school....thank you Facebook.....and had a good laugh!) So often there are people you never hear about making tons of cash since they don't need to focus on media.


On the other hand, if Twitter/Foursquare/Zynga/Groupon hadn't received so much media attention, you think they'd be where they are now? I highly doubt it and I guarantee you that they had a clear strategy in place to use media (and position their founders) from the start. Hence, don't waste time focussed on the wrong things. If you're a celebrity entrepreneur who's counting his millions hats off to you. If you've become a media darling and are broke, well tough luck kid. Try something new. 


By the way, here's what Exit Through the Gift Shop is about cut and pasted from Wikipedia. Think what you will about whether it's a real story or not but reast assured the dollars earned by "Mr Brainwash" were real!!


Exit Through the Gift Shop: A Banksy Film is a Gonzo Documentary which tells the story of Thierry Guetta, a French immigrant in Los Angeles, and his obsession with street art. It is presented as a documentary, but reviewers have questioned its factuality. The film charts Guetta's constant documenting of his every moment on film, to his chance contact with his cousin, the artist Invader, and his documenting of a host of street artists with focus on Shepard Fairey, and also Banksy though the latter's face is never shown, and his voice is distorted to preserve his anonymity


 



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Friday, January 7, 2011

personal finance budgeting


Intuit-owned Mint.com is heading to schools today with the launch of a free, online program designed to educate middle-school students about personal finance and financial management.


Mint has partnered with educational publisher Scholastic to develop materials that parents and teachers can use to teach children the ins and outs of personal finance management. The materials includes lesson plans as well as an interactive game, to teach children money management, budgeting and goals.


For example, the program teaches children the concept of compound interest with real-life math problems, and encourages children to set goals and budgets with their own current work opportunities (i.e. babysitting).


Mint says the curriculum will be expanded to 30,000 classrooms nationwide early next year. Considering the state of the economy and credit, teaching children financial literacy and sounds personal finance practices at an early edge is an incredibly important initiative. In terms of branding, this is a big win for Mint, which can start building awareness of its tools among students at an early age.





Consumerist Budget Spreadsheet Balances Your Money, Encourages Your Nest Egg





The saving-savvy folks at The Consumerist blog have put together a template Excel spreadsheet for managing personal finances. It's the kind of thing you always say you're going to do, but they went ahead and did it for you, and it's free.

It's not a new thing, but Consumerist's budget spreadsheet, crafted during the days the site was one of our blog network brethren, has come back, after being lost to the vagaries of server maintenance. The site has instructions on setting it up, including tips on thinking through your monthly expenses and advice on how much you should plan on socking away for a rainy day, retirement, and other expenses.


Maybe you use Mint or another automated spending/saving tracker instead—but then again, maybe those tools are so automatic that you don't get a good look at your real money situation.



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Thursday, January 6, 2011

Who's Making Money


As my Facebook friends and coworkers are tired of hearing, I’ve been on a serious fitness kick over the past year and a half, having lost 83 pounds. But I now have a new problem, and I admit it’s a pretty good one to have: My current set of fitness apps, geared around watching calories and tracking workouts, don’t seem ready to take me to the next level.


That’s why I was pretty pumped to hear about Gain Fitness, a new workout-recommendation site from former Google and YouTube employee Nick Gammell. Currently, the site offers randomized but scientific workouts that you can customize based on your experience level and available equipment.


The fitness industry is a $120 billion-a-year business. So there’s money to be made in the margins by making it more efficient, social, and data-driven. Gain’s service is aimed at regular exercisers who already hit the gym two to five times a week, but get frustrated at their lack of progress and the time it takes to both plan and track workouts. The notion of the site’s Quick Workout is that Gain Fitness can take out the time it takes to think through and plan a workout, while using principles of exercise science to design a sensible routine. Gammell estimates this demographic includes 50- 60 million people in the United States alone.


I certainly fit in that group: I’ve taught myself a fair bit about exercise and work out with a personal trainer but don’t consider myself an expert. When I clicked through Gain’s Quick Workout generator to show a workout I could do at home, what I saw both felt familiar and in my range of capabilities, yet seemed appropriately challenging — decline pushups, bodyweight squats, planks, and so on. (Gammell’s cofounder, Sam Morrell, is a certified personal trainer, while Gammell is a former college football player.)


There’s a host of fitness apps and websites out there, from DailyBurn and LoseIt to two personal favorites, MyFitnessPal and GymGoal. But Gammell hopes to harness his quantitative background — he was a financial data analyst at Google — and today’s sophisticated social networks to take online fitness to the next level. His plans for the site include public profiles, workout sharing, and social challenges. (Another site I’ve started using recently, Social Workout, already lets people create and join challenges and share them on Facebook, but doesn’t have Gain’s workout-generating function.)


What I’d really like to see is a way to tie more of these sites together. Just as location-based services have started to cooperate on place databases and check-in data, fitness sites should be able to share food diaries, calorie expenditures, and workout plans among themselves. Gammell agrees and said he’d like to be part of that move.


Gain Fitness, formerly known as eFitPlan, has raised $80,000 from friends and family members. Google executive Ben Ling, who’s well-known inside the tech business for his brutal workout regime, is an advisor to the company.


Gammell’s not just CEO of the company, he also uses the product — and offered this before-and-after photo as proof. As I joked with him, most people would consider themselves lucky if his before was their after, but it shows there’s an opportunity for fitness apps that go beyond the basics.



And here’s a presentation Morrell and Gammell gave at the Quantified Self, a workshop for fitness-tracking aficionados:



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How Many Millions Does Your Favorite Fashion CEO Make?









Oh, the economy. While many Americans are facing smaller salaries and tighter budgets, the select few who lead publicly traded fashion companies are making more and more each year. Case in point: Michael Jeffries of Abercrombie and Fitch and Glen Senk of Urban Outfitters rose to the top of the pile of earners ranked this week by WWD. Yay, executive compensation!


The CEOs of Macy’s, Ralph Lauren (we’ll give you three guesses as to who that might be), Aeropostale and other companies are included on the list. Take a look at the slideshow and let us know who you think is getting overpaid — and who’s getting paid just right.






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Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


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Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


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Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters noblesville
surface encounters macomb

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters michigan

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters noblesville
surface encounters macomb

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters rock tops
surface encounters

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters rock tops
surface encounters rock tops

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters michigan
surface encounters

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters
surface encounters michigan

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters noblesville
surface encounters noblesville

Putting our Accessibility Heads Together - openSUSE <b>News</b>

Categories. Announcements Build Service Derivatives Distribution Education Event Calendar Events Infrastructure Marketing People of openSUSE Project Sneak Peeks Uncategorized Weekly News Wiki ...

Helen Thomas Joins Falls Church <b>News</b>-Press | ARLnow.com

Former White House correspondent Helen Thomas has come out of a seven-month retirement to write a column for the Falls Church News-Press. Thomas was a.

<b>News</b> - Khloe Kardashian Becomes a Redhead! - Style &amp; Beauty <b>...</b>

"I'm so tired of [my sisters] copying everything I do with my hair, so I wanted to go red," she says.


surface encounters macomb mi

Wednesday, January 5, 2011

Who's Making Money

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/> [style="text-decoration: underline;">Ed. note: This post is authored by Evan Jowers and Robert Kinney of Kinney Recruiting, sponsor of the Asia Chronicles. Kinney has made more placements of U.S. associates and partners in Asia than any other firm in the past four years. You can reach them by email: asia at kinneyrecruiting dot com.]

Evan Jowers here, with a quick post before the New Year holiday. As you know from our recent posts, Robert Kinney and I have continued our pattern this year of traveling to Hong Kong / China to meet personally with clients and learn of openings (six trips each this year – ouch). Alexis Lamb of course is permanently based in our Hong Kong office and Yuliya Vinokurova travels to Asia periodically from her base in Russia. As a result of our availability to firms and more importantly our success in placing more US attorneys in Asia than any other recruiting firm, we are on top of many US associate openings at present in Hong Kong/China.

As you know from recent posts, we have many current openings for Mandarin fluent cap markets and M&A US associates (too numerous to list here). As the year winds to a close, we wanted to list in one place a description of some of our more unusual openings for US associates at top US and UK firms in Hong Kong / China:

Hong Kong – native Korean fluent private equity fund formation US associate; 2 to 5 years experience

Shanghai – native Mandarin fluent IP transactional US associate; mid to senior level

Hong Kong or Singapore – US securities / high yield / M&A mix US associate (English only ok); 4 to 7 years experience (the successful candidate will have his/her choice of Hong Kong or Singapore location)

Hong Kong – native Korean fluent private equity M&A US associate; 2 to 6 years experience

Hong Kong, Beijing or Shanghai – native Mandarin fluent US senior capital markets associate for counsel or partner role (several openings); very senior associate with top firm experience in China and NYC preferred

Hong Kong – native Korean fluent project finance US associate; 3 to 6 years experience

Beijing – native Mandarin fluent finance associate; junior to mid-level (multiple openings)id="more-50781">

Hong Kong – leveraged / acquisition finance; Hong Kong, UK or US qualification; Mandarin preferred; 2 to 5 years experienced

Hong Kong – acquisition finance US associate / counsel (English only fine, but Mandarin a nice bonus); senior associate / counsel level

Hong Kong – US project finance associate; Mandarin preferred; 3 to 6 years experience

Beijing – native Mandarin fluent project finance senior US attorney; counsel to partner level

Beijing – native Mandarin fluent fund formation / corporate mix US associate; 2 to 5 years experience

Hong Kong – fund formation US associate (Mandarin preferred, but English only ok); 2 to 8 years experience (several openings)

Hong Kong – cap markets US associate (English only ok); mid-level

Hong Kong – native Mandarin fluent banking / finance US associate; 2 to 5 years experience (several openings)

Hong Kong – FCPA / white collar / litigation US associate (Mandarin preferred but not required); mid-level experience

Hong Kong – US or UK qualified regulatory/anti-corruption associate (English-only OK); mid to senior level experience

Hong Kong – native Korean fluent US cap markets / M&A associates; junior to senior levels (several openings)

Hong Kong – native Korean fluent M&A US associate; 2 to 4 years experience

Hong Kong – senior cap markets US associate (English only ok) for Pan Asia practice with strong Philippines and India focus; 5 to 9 years experience

Hong Kong (and eventually Seoul) – native Korean fluent US senior cap markets / M&A associate for counsel or partner role (multiple openings)

Hong Kong – Mandarin fluent senior banking US associate; 6 to 10 years of experience

Hong Kong – Mandarin fluent derivatives and structured finance US associate; mid to senior level

Hong Kong – Mandarin fluent energy / LNG US associate; 3 to 5 years experience

The US and UK biglaw associate lateral hiring market in Hong Kong / China continues to pick up. We are expecting a mini-boom of US associate hiring in Hong Kong, Shanghai, Beijing, and Singapore during the first quarter of ’11. The reason is twofold: a) Hong Kong / China has been a very busy market for more than a year now and most firms are understaffed; and b) numerous US and UK firms in Hong Kong / China have, for the first time since mid ’08, a full “green light” from their global firm management to make US associate lateral hires.

Some of our clients, for example, were able to make one hire here and there during ’10 in Hong Kong / China, but were not able to obtain a full green light to hire as needed by any means (getting clearance from firm management to make each hire was understandably a long process, due to the still shaky US and Europe markets). Recently, some of these firms have been given clearance to hire multiple US associates in Hong Kong / China, in some cases as many as 7 to 10, with most top US and UK firms planning to hire at least 2 in early ’11. While the hiring markets in US and Europe are still shaky, firms’ global management can no longer ignore the long run of heavy deal flow in Hong Kong / China and their offices and partners in the region being understaffed. Naturally, in an end of calendar year period, where budgets for the following year are figured out, the full green lights for Hong Kong / China lateral hiring are coming in bunches recently.

The interview process in ’10 in Asia has been mostly long-winded due to the abundance of great candidates on the market, most firms having to go through a long process internally to get clearance to give an offer, and firms knowing their competitors are also not moving quickly with offers. In the first quarter of ’11, we are expecting firms in Hong Kong / China to move a lot quicker with US associate hiring process and also be a little less selective because of the larger number of openings putting pressure on the market. Some partners have had serious staffing pressures throughout ’10 and they are going to want to hire quickly now that they have the clearance to do so.

If you would like to learn more about these or other openings and / or the Asia markets in general, as always please feel free to contact us at asia@kinneyrecruiting.com.

We would like to wish all of our readers a wonderful holiday season and Happy New Year!

Upon thinking about it, the concept made sense, and I answered this friend, who had retired early, after making a lot of money in sales. I pointed out that, if he didn’t believe in merit pay, how he would have felt if a poorly performing salesman made exactly the same commissions he earned.


However, if we seriously consider merit pay for teachers, we must first ask ourselves if my analogy is a good one, and then, if it is, how can we determine merit, given that teaching doesn’t result in sales figures.


With sales it is easy. A good salesman moves the company’s goods, thus making much more money for the company than a poor salesman. Commission is a percentage, so it’s quite fair. Now, how about a department manager in some company, manufacturing for example?  If enough produce is produced to meet the orders, if the product is good enough to ship and if the costs in wages and materials doesn’t make the goods unprofitable, the manager is doing a good job, and if those factors are at optimum levels, she’s doing a great job. If one factor is substandard, well, you can see how performance can be evaluated. Each job needs some criteria to determine merit. If not, most business would have gone out of business due to inefficient and sloppy workers.




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